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Seven keys to selling a home in less than 6 months and in the midst of a recovering market - Infobae
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www.infobae.com
September 25, 2024
With the sector reversing the trend after 5 years of crisis, knowing the right strategies is essential to sell a property in a short period of time. From which renovations are essential to the best tips to attract demand
By Jose Luis Cieri
There are aspects to take into account in order to be successful when selling a property (Illustrative image Infobae)
The real estate market in the City of Buenos Aires is on a path to recovery after five long years of crisis. According to the report of the College of Notaries of Buenos Aires, in August 5,297 notarial acts of real estate sales were registered , representing the best number since May 2018. In addition, mortgage transactions grew by 133% compared to the same month in 2023, with 416 deeds through mortgages, data that reflect a significant improvement in the sector.
This aspect increases the importance of an adequate presentation of the properties to attract buyers and to be able to market them within an estimated period of up to six months after they are published.
To achieve this, it is crucial to follow certain tips and carry out key renovations that increase its attractiveness in the market.
Martín Beorlegui , director of the residential area of Baigún Realty, stressed that the property should be visited with a critical eye to identify its strengths and weaknesses. “If it is unoccupied, it is necessary to consider making minor repairs and aesthetic improvements that can revitalize its appearance and increase its visual appeal. Does it have a privileged location? Does it have a large and bright garden? Does it have unique features such as a fireplace or a jacuzzi? Emphasizing these strong points during visits will influence the result, potentially tipping the balance in favor of a successful real estate transaction,” he told Infobae .
“The key factors should be the current prices in the same area and similar properties that are comparable in terms of location, square meters, condition of the apartment and light. These are the essential variables, but above all the comparisons and the value per square meter of the area,” said Susana Valle Fonrouge , director of GPS Properties.
Creating a warm atmosphere that highlights the property’s unique strengths is key. Beorlegui said: “A useful tip is to remove personal items such as family photos or flashy decorations, opting for neutral décor that allows visitors to visualise themselves living in the space. Lighting also plays a key role, as it can make the home look more spacious and inviting.”
“Studies indicate that the first 90 seconds of a property tour are crucial to making a lasting impression,” Beorlegui added.
The correct visual presentation of a property influences the decision of a potential buyer.
It is essential that the apartment looks tidy and clean to make a good impression on anyone who visits it with the intention of buying it (Illustrative Image Infobae)
Valle Fonrouge pointed out that everything that catches the eye has a greater impact. “A well-kept and well-maintained apartment is not only worth more, but also has much more sales potential compared to one that needs repairs. People find it difficult to visualize a place in good condition if it needs major renovations. If they have a very limited budget and need space, they may sacrifice the condition of the property. Presentation is crucial. Having the property renovated, especially bathrooms and kitchens, which are the most expensive, is very beneficial,” he explained.
Good decoration is also important, as a well-decorated property is more attractive and appealing to buyers.
Creating a high-quality virtual tour allows visitors to explore the home from the comfort of their own home, especially for those who are far away or unable to attend the showing immediately.
“The more the buyer imagines himself living in the space, the more likely he is to complete the transaction,” Beorlegui said.
According to the Buenos Aires Real Estate Association's website, one- and two-bedroom apartments in CABA average USD 81,000 and USD 111,000, respectively.
“Buyers from the interior or abroad, who do not have the possibility of visiting the property in person, can appreciate the details and the condition of the property through virtual tours. The more tools there are to view the property, the greater the sales opportunities will be in a scenario where homes no longer have a lower price than they did a year ago,” concluded Valle Fonrouge.
www.buysellba.com
Source:
Siete claves para vender una vivienda en menos de 6 meses y en medio de un mercado en recuperación
Con el sector que revierte la tendencia tras 5 años de crisis, conocer las estrategias adecuadas es fundamental para vender una propiedad en un plazo corto. Desde qué refacciones son esenciales hasta los mejores consejos para atraer a la demanda
www.infobae.com
September 25, 2024
With the sector reversing the trend after 5 years of crisis, knowing the right strategies is essential to sell a property in a short period of time. From which renovations are essential to the best tips to attract demand
By Jose Luis Cieri
There are aspects to take into account in order to be successful when selling a property (Illustrative image Infobae)
The real estate market in the City of Buenos Aires is on a path to recovery after five long years of crisis. According to the report of the College of Notaries of Buenos Aires, in August 5,297 notarial acts of real estate sales were registered , representing the best number since May 2018. In addition, mortgage transactions grew by 133% compared to the same month in 2023, with 416 deeds through mortgages, data that reflect a significant improvement in the sector.
This aspect increases the importance of an adequate presentation of the properties to attract buyers and to be able to market them within an estimated period of up to six months after they are published.
To achieve this, it is crucial to follow certain tips and carry out key renovations that increase its attractiveness in the market.
First steps
Before putting it up for sale, it is advisable to carry out a preliminary inspection.Martín Beorlegui , director of the residential area of Baigún Realty, stressed that the property should be visited with a critical eye to identify its strengths and weaknesses. “If it is unoccupied, it is necessary to consider making minor repairs and aesthetic improvements that can revitalize its appearance and increase its visual appeal. Does it have a privileged location? Does it have a large and bright garden? Does it have unique features such as a fireplace or a jacuzzi? Emphasizing these strong points during visits will influence the result, potentially tipping the balance in favor of a successful real estate transaction,” he told Infobae .
Zone effect
Before setting the selling price, it is essential to carry out a thorough analysis of the local market.“The key factors should be the current prices in the same area and similar properties that are comparable in terms of location, square meters, condition of the apartment and light. These are the essential variables, but above all the comparisons and the value per square meter of the area,” said Susana Valle Fonrouge , director of GPS Properties.
Visual preparation
Ensuring that the property is well maintained and presented is vital. This means repairing any visible damage and paying attention to decorative and ambiance details.Creating a warm atmosphere that highlights the property’s unique strengths is key. Beorlegui said: “A useful tip is to remove personal items such as family photos or flashy decorations, opting for neutral décor that allows visitors to visualise themselves living in the space. Lighting also plays a key role, as it can make the home look more spacious and inviting.”
Attention to detail
Arriving with plenty of time before the scheduled viewing to accommodate and ensure everything is in perfect condition shows professionalism and ensures the property is presented in the best possible way.“Studies indicate that the first 90 seconds of a property tour are crucial to making a lasting impression,” Beorlegui added.
The correct visual presentation of a property influences the decision of a potential buyer.
It is essential that the apartment looks tidy and clean to make a good impression on anyone who visits it with the intention of buying it (Illustrative Image Infobae)
Valle Fonrouge pointed out that everything that catches the eye has a greater impact. “A well-kept and well-maintained apartment is not only worth more, but also has much more sales potential compared to one that needs repairs. People find it difficult to visualize a place in good condition if it needs major renovations. If they have a very limited budget and need space, they may sacrifice the condition of the property. Presentation is crucial. Having the property renovated, especially bathrooms and kitchens, which are the most expensive, is very beneficial,” he explained.
Repairs and cosmetic improvements
The most effective renovations to increase the visual appeal of a property include good painting, cleaning and tidying, and ensuring that there are no building imperfections such as damp spots.Good decoration is also important, as a well-decorated property is more attractive and appealing to buyers.
The complement of technology
In the digital age, virtual tours can be a valuable tool for showing your property to potential buyers.Creating a high-quality virtual tour allows visitors to explore the home from the comfort of their own home, especially for those who are far away or unable to attend the showing immediately.
“The more the buyer imagines himself living in the space, the more likely he is to complete the transaction,” Beorlegui said.
Competitive market
Everything counts when it comes to selling, especially in such a competitive market. There are currently almost 67,000 apartments for sale in CABA and although the number has dropped from its peak levels two years ago, potential buyers are finding good options in the different neighborhoods.According to the Buenos Aires Real Estate Association's website, one- and two-bedroom apartments in CABA average USD 81,000 and USD 111,000, respectively.
“Buyers from the interior or abroad, who do not have the possibility of visiting the property in person, can appreciate the details and the condition of the property through virtual tours. The more tools there are to view the property, the greater the sales opportunities will be in a scenario where homes no longer have a lower price than they did a year ago,” concluded Valle Fonrouge.
www.buysellba.com
