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X, sometimes stylised as 𝕏, and formerly and commonly called Twitter, is an online social media and social networking service operated by the American company X Corp., the successor of Twitter, Inc. On X, registered users can post text messages, images and videos. Users can also like, repost, quote repost, comment on posts, direct message, video and audio call, bookmark, join lists and communities, and join public Spaces with other registered users. Users can vote on context added by approved users using the Community Notes feature. Posting information to the site is often referred to historically as tweeting, retweeting and quote tweeting/retweeting (depending on the country). Although the service is now called X, the primary website address remains twitter.com as of December 2023, with the x.com domain name redirecting to that address.
Twitter was created in March 2006 by Jack Dorsey, Noah Glass, Biz Stone, and Evan Williams. It was launched in July of that year. Its parent company, Twitter, Inc., was based in San Francisco, California and had more than 25 offices around the world. A signature characteristic of the service was that message posts were required to be very brief (originally 140 characters, later expanded to 280 in 2017). By 2012, more than 100 million users produced 340 million tweets a day. By the start of 2019, Twitter had more than 330 million monthly active users. In practice, the vast majority of tweets are produced by a minority of users. In 2020, it was estimated that approximately 48 million accounts (15% of all accounts) were not genuine people. As of October 2023, X is the fifth most-visited website in the world.In October 2022, billionaire Elon Musk acquired Twitter for US$44 billion, gaining control of the platform and becoming CEO. Since the acquisition, the platform has been criticized for increasing the spread of disinformation, hate speech, antisemitism, homophobia, and transphobia. However, the platform has seen some praise for taking a different approach to content moderation. Linda Yaccarino succeeded Musk as CEO on June 5, 2023, with Musk remaining as Chairman and CTO. In July 2023, Musk announced that Twitter would be rebranded to X and that the bird logo would be retired. In October 2023, the company estimated its value at about $19 billion, down about 55% from the purchase price one year earlier. Fidelity at about the same time estimated the value to be down 65% from its purchase price.

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