Argie ice cream in Dallas, TX.

[Sunny]

They went to live in the U.S., they're fanatical fans of Boca and conquer Dallas with their bostero ice cream.​

Sofia Sugasti (46) and Martín Pereyra Olazábal (47) have lived in Texas for more than a decade and how they missed Argentine ice cream, they decided to assemble their own brand, with the colors of the club of their loves.​

Argentines Martín Pereyra Olazábal and Sofia Sugasti, the creators of Gelato La Boca. (Photo: gentleman Martín Pereyra Olazábal).

A piece of Argentina in Dallas. That's what Sofia Sugasti and Martín Pereyra Olazábal, two Argentines based for more than a decade in Texas, United States, with their venture created: an artisanal ice cream shop with the typically argentine flavors that both missed as much as dulce de leche, grainy chocolate, sambayón... And how both are fans of Boca, the name was imposed on them at the outset: Gelato La Boca. The colors, unmistakable, blue and gold.
In addition to sports fanaticism, Pereyra Olazábal explained to TN why they chose that name: La Boca is a neighborhood known to tourists and that coincides with our history, with boats, immigrants, the gateway to the country... We're still immigrants here. Besides, it's an easy word to pronounce for the English language.

Gelato La Boca's dulce de leche granizado. (Photo: Instagram/Egelatolaboca).

History of a migrant family​

Sofia (46) and Martin (47) knew each other all their lives, but they became a couple in adulthood. "My dad was Sofia's grandfather's best friend. We were childhood friends. Sometimes love is in front of our noses all our lives," Martin said.
The first to go to the United States was Sofia, who spent a few months in Texas in 2000 on a work- and travel visa. After receiving in Public Relations at UADE, he returned to the United States to work as a personal assistant to a Texan family he had met. "It wasn't my dream, but it was a way to be legally in the United States," he explained.
On a visit to Argentina a few years later, she met Martin, and began a remote relationship. In 2009, the lawyer enrolled in a master's degree at the University of Dallas to validate his degree. They married and had two daughters, Libertad, 9, and Andina, 5.

Sofia and Martin with their daughters, at their Dallas home. (Photo: Instagram/Egelatolaboca).

The first family venture was a logistics company for clothing brands with a name that irretrievably refers to the country: 5411. Yes, the area code to call Buenos Aires. "We always wanted to have a connection with Argentina," explained the entrepreneur.
Texas is the fourth state with the most Argentines, and while it has an important Latino community, the gastronomic options linked to the country are not so present. As they explained to TN, one of the things Martin and Sofia missed most was eating ice cream.
Here there is no ice cream culture as in Argentina. Americans buy ice cream in the supermarket, they don't go to the ice cream shop and sit down to eat a cucurucho. There is also no delivery and the texture is very different. For us ice cream represents time with the family, it is a means to be together and enjoy something we like, said Pereyra Olázabal.

The turns of life made it possible for the planets to align and with an investment friend and the recipes of the Argentine ice cream master Manuel Torterola, they gave him ahead a year ago with the project of Gelato La Boca, or GLB, for the fans.
The flavors that come out the most are dulce de leche, cookies and cream, granizada mint, and strawberry and mango sorbets, they revealed. But maracuyá, pistachio, banana split, rose ice cream or cold brew coffee, are also on their menu.

While the natural client of Gelato La Boca is Argentine - and yes, there are River fans among its customers who manage to abstract the packaging - the proposal had very good acceptance among locals. 40% of Dallas is Latino, many know the dulce de leche or associate it with what they call caramel and when they try it they are very comfortable with the flavor, the entrepreneur said.

The ice cream master Manuel Torterola, in the middle, with the cart of Gelato La Boca. (Photo: Instagram/Egelatolaboca).

In addition, he stressed that Texans are similar to Argentines in some characteristics: they like to eat meat, drink wine. They're very family oriented and sports fans. Besides, they're quite traveled, La Boca and Buenos Aires sound familiar to them.
For now, Sugasti and Pereyra Olazábal sell their ice cream by delivery and in some supermarkets in recyclable containers. They also have a cart they take to farmers markets and also rent for birthdays, weddings and business or charity events, which was very useful for them when promoting the brand. The cart served us a lot for direct contact with the client, seeing how they react, that gives us a lot of satisfaction, Sugasti explained.

According to Martín Pereyra Olazábal, Americans love dulce de leche. (Photo: Instagram/Egelatolaboca).

The next step for the couple will be to open a real Argentine ice cream shop, although they believe they need more time. It's gonna take us a while. For now we can't live off our ice cream business, they explained.

The flavors of the Argentine ice cream shop of Martín and Sofia in Dallas. (Photo: Instagram/Egelatolaboca).

Martin and Sofia stressed that the U.S. is a land of opportunity, but it demands great sacrifices, like being away from your idiosyncrasy, from your family and friends. To do well here, you have to make a big effort. You work a lot, the cart does not move alone, but we are happy, Sofia said that, among other things, she longs to eat a ham and cheese tostado on Libertador Avenue.
And just as they conveyed the love for Boca to their daughters, they seek with their entrepreneurship to share the Argentine culture of ice cream, to build a bridge between Argentina and the United States. U.S. Anyway, hacer patria, one bowl at a time and as the motto of its ice cream, says, that American's tastebuds dance the tango.

(Chrome translation of https://tn.com.ar/sociedad/2024/06/...ca-y-conquistan-dallas-con-su-helado-bostero/)

 

[FuturoBA]

They went to live in the U.S., they're fanatical fans of Boca and conquer Dallas with their bostero ice cream.​

Sofia Sugasti (46) and Martín Pereyra Olazábal (47) have lived in Texas for more than a decade and how they missed Argentine ice cream, they decided to assemble their own brand, with the colors of the club of their loves.​

Argentines Martín Pereyra Olazábal and Sofia Sugasti, the creators of Gelato La Boca. (Photo: gentleman Martín Pereyra Olazábal).

A piece of Argentina in Dallas. That's what Sofia Sugasti and Martín Pereyra Olazábal, two Argentines based for more than a decade in Texas, United States, with their venture created: an artisanal ice cream shop with the typically argentine flavors that both missed as much as dulce de leche, grainy chocolate, sambayón... And how both are fans of Boca, the name was imposed on them at the outset: Gelato La Boca. The colors, unmistakable, blue and gold.
In addition to sports fanaticism, Pereyra Olazábal explained to TN why they chose that name: La Boca is a neighborhood known to tourists and that coincides with our history, with boats, immigrants, the gateway to the country... We're still immigrants here. Besides, it's an easy word to pronounce for the English language.

Gelato La Boca's dulce de leche granizado. (Photo: Instagram/Egelatolaboca).

History of a migrant family​

Sofia (46) and Martin (47) knew each other all their lives, but they became a couple in adulthood. "My dad was Sofia's grandfather's best friend. We were childhood friends. Sometimes love is in front of our noses all our lives," Martin said.
The first to go to the United States was Sofia, who spent a few months in Texas in 2000 on a work- and travel visa. After receiving in Public Relations at UADE, he returned to the United States to work as a personal assistant to a Texan family he had met. "It wasn't my dream, but it was a way to be legally in the United States," he explained.
On a visit to Argentina a few years later, she met Martin, and began a remote relationship. In 2009, the lawyer enrolled in a master's degree at the University of Dallas to validate his degree. They married and had two daughters, Libertad, 9, and Andina, 5.

Sofia and Martin with their daughters, at their Dallas home. (Photo: Instagram/Egelatolaboca).

The first family venture was a logistics company for clothing brands with a name that irretrievably refers to the country: 5411. Yes, the area code to call Buenos Aires. "We always wanted to have a connection with Argentina," explained the entrepreneur.
Texas is the fourth state with the most Argentines, and while it has an important Latino community, the gastronomic options linked to the country are not so present. As they explained to TN, one of the things Martin and Sofia missed most was eating ice cream.
Here there is no ice cream culture as in Argentina. Americans buy ice cream in the supermarket, they don't go to the ice cream shop and sit down to eat a cucurucho. There is also no delivery and the texture is very different. For us ice cream represents time with the family, it is a means to be together and enjoy something we like, said Pereyra Olázabal.

The turns of life made it possible for the planets to align and with an investment friend and the recipes of the Argentine ice cream master Manuel Torterola, they gave him ahead a year ago with the project of Gelato La Boca, or GLB, for the fans.
The flavors that come out the most are dulce de leche, cookies and cream, granizada mint, and strawberry and mango sorbets, they revealed. But maracuyá, pistachio, banana split, rose ice cream or cold brew coffee, are also on their menu.

While the natural client of Gelato La Boca is Argentine - and yes, there are River fans among its customers who manage to abstract the packaging - the proposal had very good acceptance among locals. 40% of Dallas is Latino, many know the dulce de leche or associate it with what they call caramel and when they try it they are very comfortable with the flavor, the entrepreneur said.

The ice cream master Manuel Torterola, in the middle, with the cart of Gelato La Boca. (Photo: Instagram/Egelatolaboca).

In addition, he stressed that Texans are similar to Argentines in some characteristics: they like to eat meat, drink wine. They're very family oriented and sports fans. Besides, they're quite traveled, La Boca and Buenos Aires sound familiar to them.
For now, Sugasti and Pereyra Olazábal sell their ice cream by delivery and in some supermarkets in recyclable containers. They also have a cart they take to farmers markets and also rent for birthdays, weddings and business or charity events, which was very useful for them when promoting the brand. The cart served us a lot for direct contact with the client, seeing how they react, that gives us a lot of satisfaction, Sugasti explained.

According to Martín Pereyra Olazábal, Americans love dulce de leche. (Photo: Instagram/Egelatolaboca).

The next step for the couple will be to open a real Argentine ice cream shop, although they believe they need more time. It's gonna take us a while. For now we can't live off our ice cream business, they explained.

The flavors of the Argentine ice cream shop of Martín and Sofia in Dallas. (Photo: Instagram/Egelatolaboca).

Martin and Sofia stressed that the U.S. is a land of opportunity, but it demands great sacrifices, like being away from your idiosyncrasy, from your family and friends. To do well here, you have to make a big effort. You work a lot, the cart does not move alone, but we are happy, Sofia said that, among other things, she longs to eat a ham and cheese tostado on Libertador Avenue.
And just as they conveyed the love for Boca to their daughters, they seek with their entrepreneurship to share the Argentine culture of ice cream, to build a bridge between Argentina and the United States. U.S. Anyway, hacer patria, one bowl at a time and as the motto of its ice cream, says, that American's tastebuds dance the tango.

(Chrome translation of https://tn.com.ar/sociedad/2024/06/...ca-y-conquistan-dallas-con-su-helado-bostero/)

thanks for sharing this @Sunny I know there's a few Dallas natives or former/current Dallas residents here, and as one I've never heard of this place. Will check it out esp w the heat of summer there.

Not a large Argentine population, but speaking of Argentine food one of my favorites there is Empa Mundo.

 

[Blockchain]

Thank you @Sunny! I never heard of this before your mentioned it. I will check it out when I get home. I find the ice cream here really sweet but it has a good flavor. Great to see a bit of Argentina in Dallas.

I see the reviews are very good. I'm never downtown so probably why I haven't heard of it.

Gelato La Boca · 1217 Main St, Dallas, TX 75202, Vereinigte Staaten

âââââ · Eiscafé

maps.app.goo.gl

 

[Blockchain]

thanks for sharing this @Sunny I know there's a few Dallas natives or former/current Dallas residents here, and as one I've never heard of this place. Will check it out esp w the heat of summer there.

Not a large Argentine population, but speaking of Argentine food one of my favorites there is Empa Mundo.

That's 2 good recommendations of Argentine places in Dallas. I will have to check this out. This Empa Mundo is in Irving. I will say one of the really tasty foods here are the empanadas. I posted a post about how the food isn't all that great here but empanadas here are delicious.

 

[Betsy Ross]

They went to live in the U.S., they're fanatical fans of Boca and conquer Dallas with their bostero ice cream.​

Sofia Sugasti (46) and Martín Pereyra Olazábal (47) have lived in Texas for more than a decade and how they missed Argentine ice cream, they decided to assemble their own brand, with the colors of the club of their loves.​

Argentines Martín Pereyra Olazábal and Sofia Sugasti, the creators of Gelato La Boca. (Photo: gentleman Martín Pereyra Olazábal).

A piece of Argentina in Dallas. That's what Sofia Sugasti and Martín Pereyra Olazábal, two Argentines based for more than a decade in Texas, United States, with their venture created: an artisanal ice cream shop with the typically argentine flavors that both missed as much as dulce de leche, grainy chocolate, sambayón... And how both are fans of Boca, the name was imposed on them at the outset: Gelato La Boca. The colors, unmistakable, blue and gold.
In addition to sports fanaticism, Pereyra Olazábal explained to TN why they chose that name: La Boca is a neighborhood known to tourists and that coincides with our history, with boats, immigrants, the gateway to the country... We're still immigrants here. Besides, it's an easy word to pronounce for the English language.

Gelato La Boca's dulce de leche granizado. (Photo: Instagram/Egelatolaboca).

History of a migrant family​

Sofia (46) and Martin (47) knew each other all their lives, but they became a couple in adulthood. "My dad was Sofia's grandfather's best friend. We were childhood friends. Sometimes love is in front of our noses all our lives," Martin said.
The first to go to the United States was Sofia, who spent a few months in Texas in 2000 on a work- and travel visa. After receiving in Public Relations at UADE, he returned to the United States to work as a personal assistant to a Texan family he had met. "It wasn't my dream, but it was a way to be legally in the United States," he explained.
On a visit to Argentina a few years later, she met Martin, and began a remote relationship. In 2009, the lawyer enrolled in a master's degree at the University of Dallas to validate his degree. They married and had two daughters, Libertad, 9, and Andina, 5.

Sofia and Martin with their daughters, at their Dallas home. (Photo: Instagram/Egelatolaboca).

The first family venture was a logistics company for clothing brands with a name that irretrievably refers to the country: 5411. Yes, the area code to call Buenos Aires. "We always wanted to have a connection with Argentina," explained the entrepreneur.
Texas is the fourth state with the most Argentines, and while it has an important Latino community, the gastronomic options linked to the country are not so present. As they explained to TN, one of the things Martin and Sofia missed most was eating ice cream.
Here there is no ice cream culture as in Argentina. Americans buy ice cream in the supermarket, they don't go to the ice cream shop and sit down to eat a cucurucho. There is also no delivery and the texture is very different. For us ice cream represents time with the family, it is a means to be together and enjoy something we like, said Pereyra Olázabal.

The turns of life made it possible for the planets to align and with an investment friend and the recipes of the Argentine ice cream master Manuel Torterola, they gave him ahead a year ago with the project of Gelato La Boca, or GLB, for the fans.
The flavors that come out the most are dulce de leche, cookies and cream, granizada mint, and strawberry and mango sorbets, they revealed. But maracuyá, pistachio, banana split, rose ice cream or cold brew coffee, are also on their menu.

While the natural client of Gelato La Boca is Argentine - and yes, there are River fans among its customers who manage to abstract the packaging - the proposal had very good acceptance among locals. 40% of Dallas is Latino, many know the dulce de leche or associate it with what they call caramel and when they try it they are very comfortable with the flavor, the entrepreneur said.

The ice cream master Manuel Torterola, in the middle, with the cart of Gelato La Boca. (Photo: Instagram/Egelatolaboca).

In addition, he stressed that Texans are similar to Argentines in some characteristics: they like to eat meat, drink wine. They're very family oriented and sports fans. Besides, they're quite traveled, La Boca and Buenos Aires sound familiar to them.
For now, Sugasti and Pereyra Olazábal sell their ice cream by delivery and in some supermarkets in recyclable containers. They also have a cart they take to farmers markets and also rent for birthdays, weddings and business or charity events, which was very useful for them when promoting the brand. The cart served us a lot for direct contact with the client, seeing how they react, that gives us a lot of satisfaction, Sugasti explained.

According to Martín Pereyra Olazábal, Americans love dulce de leche. (Photo: Instagram/Egelatolaboca).

The next step for the couple will be to open a real Argentine ice cream shop, although they believe they need more time. It's gonna take us a while. For now we can't live off our ice cream business, they explained.

The flavors of the Argentine ice cream shop of Martín and Sofia in Dallas. (Photo: Instagram/Egelatolaboca).

Martin and Sofia stressed that the U.S. is a land of opportunity, but it demands great sacrifices, like being away from your idiosyncrasy, from your family and friends. To do well here, you have to make a big effort. You work a lot, the cart does not move alone, but we are happy, Sofia said that, among other things, she longs to eat a ham and cheese tostado on Libertador Avenue.
And just as they conveyed the love for Boca to their daughters, they seek with their entrepreneurship to share the Argentine culture of ice cream, to build a bridge between Argentina and the United States. U.S. Anyway, hacer patria, one bowl at a time and as the motto of its ice cream, says, that American's tastebuds dance the tango.

(Chrome translation of https://tn.com.ar/sociedad/2024/06/...ca-y-conquistan-dallas-con-su-helado-bostero/)

Thank you for posting this wonderful story. So nice to hear of this family's success in the States. I would think that it would be very difficult to live off an ice cream business in the States. So much competition and not many Americans have been to Argentina so the novelty might be tough.

I have found that many times people try to use Argentine food for gimmicky or marketing but it has nothing to do with Argentina. In Amsterdam I laughed one time when I was hungry for a great steak and many restaurants marketed as Argentine and when I asked if the owner was Argentine they admitted it was only for marketing.

 

[earlyretirement]

Wow I learned a few things from that great article. Thanks for sharing it @Sunny! I didn't realize that Texas had the 4th most Argentines living in it. I wouldn't have guessed that. I hope they have lots of success but as the article mentioned, that's a tough business to make lots of money in. I do enjoy the ice cream here but I much prefer it in Italy. Many of the local flavors are just too sweet for me. Argentines have a real sweet tooth.

I lived in Dallas for 8 years before I moved to Buenos Aires. I agree that Texas love beef as much as Argentines do. Dallas has incredible steakhouses there. I ate as much steak there than I did living in Buenos Aires and that's saying a lot!

 

[Avocado]

Argentine ice cream best in the world!

 

[FuturoBA]

Thank you for posting this wonderful story. So nice to hear of this family's success in the States. I would think that it would be very difficult to live off an ice cream business in the States. So much competition and not many Americans have been to Argentina so the novelty might be tough.

I have found that many times people try to use Argentine food for gimmicky or marketing but it has nothing to do with Argentina. In Amsterdam I laughed one time when I was hungry for a great steak and many restaurants marketed as Argentine and when I asked if the owner was Argentine they admitted it was only for marketing.

Lol so true. Reminds me of when I was there in BA, there was place that advertised "authentic Texas BBQ" but no brisket on the menu to be found.

But sometimes the best food is found in the unlikely of places. Again speaking of Dallas, not known for its bagels but a there's a place called Starship Bagel that won best bagel at Bagelfest held in New York. (just don't tell @Vince )

https://www.canva.com/design/DAFyMiWpZBE/H8VQ6y5Y-z6k9g0RqT-txA/view?utm_campaign=designshare&utm_content=DAFyMiWpZBE&utm_medium=link&utm_source=editor

 

[Spend Thrift]

Lol so true. Reminds me of when I was there in BA, there was place that advertised "authentic Texas BBQ" but no brisket on the menu to be found.

But sometimes the best food is found in the unlikely of places. Again speaking of Dallas, not known for its bagels but a there's a place called Starship Bagel that won best bagel at Bagelfest held in New York. (just don't tell @Vince )

https://www.canva.com/design/DAFyMiWpZBE/H8VQ6y5Y-z6k9g0RqT-txA/view?utm_campaign=designshare&utm_content=DAFyMiWpZBE&utm_medium=link&utm_source=editor

Wow didn't know Dallas was known so much for their food and restaurants. Speaking of bagels, do you know anywhere here @FuturoBA with good bagels? I miss that about home. The bagels here in BA are horrible! They aren't even bagels. About the best I have tried is Sheikob's Bagels but they are very expensive and still can't compare to great bagel places in the States. If anyone knows of a better place please post.

 

[Vince]

Lol so true. Reminds me of when I was there in BA, there was place that advertised "authentic Texas BBQ" but no brisket on the menu to be found.

But sometimes the best food is found in the unlikely of places. Again speaking of Dallas, not known for its bagels but a there's a place called Starship Bagel that won best bagel at Bagelfest held in New York. (just don't tell @Vince )

https://www.canva.com/design/DAFyMiWpZBE/H8VQ6y5Y-z6k9g0RqT-txA/view?utm_campaign=designshare&utm_content=DAFyMiWpZBE&utm_medium=link&utm_source=editor

I can't believe that any place in Dallas will have as good of bagels as NYC. No city can touch bagels like NYC.

Wow didn't know Dallas was known so much for their food and restaurants. Speaking of bagels, do you know anywhere here @FuturoBA with good bagels? I miss that about home. The bagels here in BA are horrible! They aren't even bagels. About the best I have tried is Sheikob's Bagels but they are very expensive and still can't compare to great bagel places in the States. If anyone knows of a better place please post.

Spend Thrift that is the best bagel place in BA but that is not really saying much! As you noted, bagels here are not good over all.

Even Sheikob's I think the bagels can be on the hard side and a bit dry. People need to have reasonable expectations if they are expecting a true high quality bagel. But best in Buenos Aires.

 

[Larry]

They went to live in the U.S., they're fanatical fans of Boca and conquer Dallas with their bostero ice cream.​

Sofia Sugasti (46) and Martín Pereyra Olazábal (47) have lived in Texas for more than a decade and how they missed Argentine ice cream, they decided to assemble their own brand, with the colors of the club of their loves.​

Argentines Martín Pereyra Olazábal and Sofia Sugasti, the creators of Gelato La Boca. (Photo: gentleman Martín Pereyra Olazábal).

A piece of Argentina in Dallas. That's what Sofia Sugasti and Martín Pereyra Olazábal, two Argentines based for more than a decade in Texas, United States, with their venture created: an artisanal ice cream shop with the typically argentine flavors that both missed as much as dulce de leche, grainy chocolate, sambayón... And how both are fans of Boca, the name was imposed on them at the outset: Gelato La Boca. The colors, unmistakable, blue and gold.
In addition to sports fanaticism, Pereyra Olazábal explained to TN why they chose that name: La Boca is a neighborhood known to tourists and that coincides with our history, with boats, immigrants, the gateway to the country... We're still immigrants here. Besides, it's an easy word to pronounce for the English language.

Gelato La Boca's dulce de leche granizado. (Photo: Instagram/Egelatolaboca).

History of a migrant family​

Sofia (46) and Martin (47) knew each other all their lives, but they became a couple in adulthood. "My dad was Sofia's grandfather's best friend. We were childhood friends. Sometimes love is in front of our noses all our lives," Martin said.
The first to go to the United States was Sofia, who spent a few months in Texas in 2000 on a work- and travel visa. After receiving in Public Relations at UADE, he returned to the United States to work as a personal assistant to a Texan family he had met. "It wasn't my dream, but it was a way to be legally in the United States," he explained.
On a visit to Argentina a few years later, she met Martin, and began a remote relationship. In 2009, the lawyer enrolled in a master's degree at the University of Dallas to validate his degree. They married and had two daughters, Libertad, 9, and Andina, 5.

Sofia and Martin with their daughters, at their Dallas home. (Photo: Instagram/Egelatolaboca).

The first family venture was a logistics company for clothing brands with a name that irretrievably refers to the country: 5411. Yes, the area code to call Buenos Aires. "We always wanted to have a connection with Argentina," explained the entrepreneur.
Texas is the fourth state with the most Argentines, and while it has an important Latino community, the gastronomic options linked to the country are not so present. As they explained to TN, one of the things Martin and Sofia missed most was eating ice cream.
Here there is no ice cream culture as in Argentina. Americans buy ice cream in the supermarket, they don't go to the ice cream shop and sit down to eat a cucurucho. There is also no delivery and the texture is very different. For us ice cream represents time with the family, it is a means to be together and enjoy something we like, said Pereyra Olázabal.

The turns of life made it possible for the planets to align and with an investment friend and the recipes of the Argentine ice cream master Manuel Torterola, they gave him ahead a year ago with the project of Gelato La Boca, or GLB, for the fans.
The flavors that come out the most are dulce de leche, cookies and cream, granizada mint, and strawberry and mango sorbets, they revealed. But maracuyá, pistachio, banana split, rose ice cream or cold brew coffee, are also on their menu.

While the natural client of Gelato La Boca is Argentine - and yes, there are River fans among its customers who manage to abstract the packaging - the proposal had very good acceptance among locals. 40% of Dallas is Latino, many know the dulce de leche or associate it with what they call caramel and when they try it they are very comfortable with the flavor, the entrepreneur said.

The ice cream master Manuel Torterola, in the middle, with the cart of Gelato La Boca. (Photo: Instagram/Egelatolaboca).

In addition, he stressed that Texans are similar to Argentines in some characteristics: they like to eat meat, drink wine. They're very family oriented and sports fans. Besides, they're quite traveled, La Boca and Buenos Aires sound familiar to them.
For now, Sugasti and Pereyra Olazábal sell their ice cream by delivery and in some supermarkets in recyclable containers. They also have a cart they take to farmers markets and also rent for birthdays, weddings and business or charity events, which was very useful for them when promoting the brand. The cart served us a lot for direct contact with the client, seeing how they react, that gives us a lot of satisfaction, Sugasti explained.

According to Martín Pereyra Olazábal, Americans love dulce de leche. (Photo: Instagram/Egelatolaboca).

The next step for the couple will be to open a real Argentine ice cream shop, although they believe they need more time. It's gonna take us a while. For now we can't live off our ice cream business, they explained.

The flavors of the Argentine ice cream shop of Martín and Sofia in Dallas. (Photo: Instagram/Egelatolaboca).

Martin and Sofia stressed that the U.S. is a land of opportunity, but it demands great sacrifices, like being away from your idiosyncrasy, from your family and friends. To do well here, you have to make a big effort. You work a lot, the cart does not move alone, but we are happy, Sofia said that, among other things, she longs to eat a ham and cheese tostado on Libertador Avenue.
And just as they conveyed the love for Boca to their daughters, they seek with their entrepreneurship to share the Argentine culture of ice cream, to build a bridge between Argentina and the United States. U.S. Anyway, hacer patria, one bowl at a time and as the motto of its ice cream, says, that American's tastebuds dance the tango.

(Chrome translation of https://tn.com.ar/sociedad/2024/06/...ca-y-conquistan-dallas-con-su-helado-bostero/)

This sounds like a hobby not a business.

 

[FuturoBA]

I can't believe that any place in Dallas will have as good of bagels as NYC. No city can touch bagels like NYC.


Spend Thrift that is the best bagel place in BA but that is not really saying much! As you noted, bagels here are not good over all.

Even Sheikob's I think the bagels can be on the hard side and a bit dry. People need to have reasonable expectations if they are expecting a true high quality bagel. But best in Buenos Aires.

Hey I don't make the rules, it was your people of NY that crowned Dallas the best, the crown jewel, the new mecca of bagels lol.

And to be fair the founder of it was originally from NY who came to the big D, woke up one day and decided to create the bestest of bagels here (ok maybe not exactly how it started )

 

[FuturoBA]

Wow didn't know Dallas was known so much for their food and restaurants. Speaking of bagels, do you know anywhere here @FuturoBA with good bagels? I miss that about home. The bagels here in BA are horrible! They aren't even bagels. About the best I have tried is Sheikob's Bagels but they are very expensive and still can't compare to great bagel places in the States. If anyone knows of a better place please post.

I didn't try much bagels down there, but looks like Vince gave great advice on the scene in BA

 

[Larry]

Hey I don't make the rules, it was your people of NY that crowned Dallas the best, the crown jewel, the new mecca of bagels lol.

And to be fair the founder of it was originally from NY who came to the big D, woke up one day and decided to create the bestest of bagels here (ok maybe not exactly how it started )

Yes most of these contests where bagels are involved it is crazy that most of the winners were originally from NYC. Not sure what it is there that makes a bagel so good.

 

[FuturoBA]

@Vince and @FuturoBA, have you guys been to Montreal? St-Viateur Bagel Shop makes the famous Montreal bagels, they are delicious.

Twice I had planned to go to Montreal, but both times we had to cancel. But still on the list and will have to check it out and for your recommendation.

 

[oil rush]

This sounds like a hobby not a business.

I can't tell you how many friends I have that lost money on restaurant or food related restaurants. I guess their liability is limited with no big restaurant but most people that start food related businesses end up closing.

 

[Vince]

@Vince and @FuturoBA, have you guys been to Montreal? St-Viateur Bagel Shop makes the famous Montreal bagels, they are delicious.

I've been to Montreal a few times. Beautiful city. But never went to this Bagel shop but will check it out if I go back there. I just saw the photos and reviews online and looks terrific!

@Sunny have you found any decent bagels here in BA? I have tried many but most suck. Sheikob's is ok but nothing like back home.

 

[FuturoBA]

They went to live in the U.S., they're fanatical fans of Boca and conquer Dallas with their bostero ice cream.​

Sofia Sugasti (46) and Martín Pereyra Olazábal (47) have lived in Texas for more than a decade and how they missed Argentine ice cream, they decided to assemble their own brand, with the colors of the club of their loves.​

Argentines Martín Pereyra Olazábal and Sofia Sugasti, the creators of Gelato La Boca. (Photo: gentleman Martín Pereyra Olazábal).

A piece of Argentina in Dallas. That's what Sofia Sugasti and Martín Pereyra Olazábal, two Argentines based for more than a decade in Texas, United States, with their venture created: an artisanal ice cream shop with the typically argentine flavors that both missed as much as dulce de leche, grainy chocolate, sambayón... And how both are fans of Boca, the name was imposed on them at the outset: Gelato La Boca. The colors, unmistakable, blue and gold.
In addition to sports fanaticism, Pereyra Olazábal explained to TN why they chose that name: La Boca is a neighborhood known to tourists and that coincides with our history, with boats, immigrants, the gateway to the country... We're still immigrants here. Besides, it's an easy word to pronounce for the English language.

Gelato La Boca's dulce de leche granizado. (Photo: Instagram/Egelatolaboca).

History of a migrant family​

Sofia (46) and Martin (47) knew each other all their lives, but they became a couple in adulthood. "My dad was Sofia's grandfather's best friend. We were childhood friends. Sometimes love is in front of our noses all our lives," Martin said.
The first to go to the United States was Sofia, who spent a few months in Texas in 2000 on a work- and travel visa. After receiving in Public Relations at UADE, he returned to the United States to work as a personal assistant to a Texan family he had met. "It wasn't my dream, but it was a way to be legally in the United States," he explained.
On a visit to Argentina a few years later, she met Martin, and began a remote relationship. In 2009, the lawyer enrolled in a master's degree at the University of Dallas to validate his degree. They married and had two daughters, Libertad, 9, and Andina, 5.

Sofia and Martin with their daughters, at their Dallas home. (Photo: Instagram/Egelatolaboca).

The first family venture was a logistics company for clothing brands with a name that irretrievably refers to the country: 5411. Yes, the area code to call Buenos Aires. "We always wanted to have a connection with Argentina," explained the entrepreneur.
Texas is the fourth state with the most Argentines, and while it has an important Latino community, the gastronomic options linked to the country are not so present. As they explained to TN, one of the things Martin and Sofia missed most was eating ice cream.
Here there is no ice cream culture as in Argentina. Americans buy ice cream in the supermarket, they don't go to the ice cream shop and sit down to eat a cucurucho. There is also no delivery and the texture is very different. For us ice cream represents time with the family, it is a means to be together and enjoy something we like, said Pereyra Olázabal.

The turns of life made it possible for the planets to align and with an investment friend and the recipes of the Argentine ice cream master Manuel Torterola, they gave him ahead a year ago with the project of Gelato La Boca, or GLB, for the fans.
The flavors that come out the most are dulce de leche, cookies and cream, granizada mint, and strawberry and mango sorbets, they revealed. But maracuyá, pistachio, banana split, rose ice cream or cold brew coffee, are also on their menu.

While the natural client of Gelato La Boca is Argentine - and yes, there are River fans among its customers who manage to abstract the packaging - the proposal had very good acceptance among locals. 40% of Dallas is Latino, many know the dulce de leche or associate it with what they call caramel and when they try it they are very comfortable with the flavor, the entrepreneur said.

The ice cream master Manuel Torterola, in the middle, with the cart of Gelato La Boca. (Photo: Instagram/Egelatolaboca).

In addition, he stressed that Texans are similar to Argentines in some characteristics: they like to eat meat, drink wine. They're very family oriented and sports fans. Besides, they're quite traveled, La Boca and Buenos Aires sound familiar to them.
For now, Sugasti and Pereyra Olazábal sell their ice cream by delivery and in some supermarkets in recyclable containers. They also have a cart they take to farmers markets and also rent for birthdays, weddings and business or charity events, which was very useful for them when promoting the brand. The cart served us a lot for direct contact with the client, seeing how they react, that gives us a lot of satisfaction, Sugasti explained.

According to Martín Pereyra Olazábal, Americans love dulce de leche. (Photo: Instagram/Egelatolaboca).

The next step for the couple will be to open a real Argentine ice cream shop, although they believe they need more time. It's gonna take us a while. For now we can't live off our ice cream business, they explained.

The flavors of the Argentine ice cream shop of Martín and Sofia in Dallas. (Photo: Instagram/Egelatolaboca).

Martin and Sofia stressed that the U.S. is a land of opportunity, but it demands great sacrifices, like being away from your idiosyncrasy, from your family and friends. To do well here, you have to make a big effort. You work a lot, the cart does not move alone, but we are happy, Sofia said that, among other things, she longs to eat a ham and cheese tostado on Libertador Avenue.
And just as they conveyed the love for Boca to their daughters, they seek with their entrepreneurship to share the Argentine culture of ice cream, to build a bridge between Argentina and the United States. U.S. Anyway, hacer patria, one bowl at a time and as the motto of its ice cream, says, that American's tastebuds dance the tango.

(Chrome translation of https://tn.com.ar/sociedad/2024/06/...ca-y-conquistan-dallas-con-su-helado-bostero/)

So I just tried it out today. A little different than what I remember in Argentina. It was still smooth, but a little lighter and not as sweet, esp the dulce de leche. Banana split was the best flavor. Good thing I don't live close by, this was supposed to be the summer of slim otherwise it would be el verano de engordar haha.

 

[Betsy Ross]

So I just tried it out today. A little different than what I remember in Argentina. It was still smooth, but a little lighter and not as sweet, esp the dulce de leche. Banana split was the best flavor. Good thing I don't live close by, this was supposed to be the summer of slim otherwise it would be el verano de engordar haha.

Thanks for taking one for the team! Dang, how many did you try? Was it just an ice cream cart or did they have a physical store? I think the article said they didn't have a store. Was there a line? I wish them the best.

 

[Spend Thrift]

So I just tried it out today. A little different than what I remember in Argentina. It was still smooth, but a little lighter and not as sweet, esp the dulce de leche. Banana split was the best flavor. Good thing I don't live close by, this was supposed to be the summer of slim otherwise it would be el verano de engordar haha.

Probably smart making it less sweet. Most of the ice cream here is way too sweet for me here in BA. But that doesn't stop me! I was on a diet but that isn't going too well.