BuySellBA
Administrator
More and more companies will start investing in Argentina, especially once the CEPO (currency controls are lifted). Once companies like Salesforce and others come it will be a snowball effect bringing more and more. This will create tons of new higher paying jobs.
In an encounter during the World Economic Forum 2025 in Davos, Marc Benioff, CEO of Salesforce, announced to Argentine President Javier Milei a $500 million USD investment in Argentina. This announcement came moments before Milei was set to begin an interview with John Micklethwait, Bloomberg's editor-in-chief.
Salesforce, a global leader in cloud-based enterprise software solutions, plans to:
-Invest $500 million in Argentina
-Hire 1,000 people to boost sales of Artificial Intelligence products
-Develop local talent and the AI ecosystem in the country
This investment aligns with the Milei government's objectives of:
-Attracting foreign capital to strategic sectors such as technology and artificial intelligence
-Positioning Argentina as a regional technology hub
The knowledge economy sector in Argentina has shown resilience, with service exports reaching $8.104 billion in 2023, a growth of 2.9%.
Experts point out that to capitalize on these opportunities, Argentina needs to:
Improve the business environment and reduce economic uncertainty
Ensure long-term policy stability
Strengthen human talent and improve access to resources such as English language skills
It is projected that the sector could reach annual exports of $30 billion, depending on improvements in macroeconomic conditions and the regulatory
environment.
This investment by Salesforce represents a significant vote of confidence in Argentina's potential as a center for technological innovation and AI development in the region.
In an encounter during the World Economic Forum 2025 in Davos, Marc Benioff, CEO of Salesforce, announced to Argentine President Javier Milei a $500 million USD investment in Argentina. This announcement came moments before Milei was set to begin an interview with John Micklethwait, Bloomberg's editor-in-chief.
Salesforce, a global leader in cloud-based enterprise software solutions, plans to:
-Invest $500 million in Argentina
-Hire 1,000 people to boost sales of Artificial Intelligence products
-Develop local talent and the AI ecosystem in the country
This investment aligns with the Milei government's objectives of:
-Attracting foreign capital to strategic sectors such as technology and artificial intelligence
-Positioning Argentina as a regional technology hub
The knowledge economy sector in Argentina has shown resilience, with service exports reaching $8.104 billion in 2023, a growth of 2.9%.
Experts point out that to capitalize on these opportunities, Argentina needs to:
Improve the business environment and reduce economic uncertainty
Ensure long-term policy stability
Strengthen human talent and improve access to resources such as English language skills
It is projected that the sector could reach annual exports of $30 billion, depending on improvements in macroeconomic conditions and the regulatory
environment.
This investment by Salesforce represents a significant vote of confidence in Argentina's potential as a center for technological innovation and AI development in the region.