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The unexpected real estate awakening of a Buenos Aires area - La Nacion Propiedades
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El inesperado despertar inmobiliario de una zona de Buenos Aires
El metro cuadrado de las propiedades ubicadas en el oeste-sur del Gran Buenos Aires tienen un precio medio de US$1613, un 29% inferior al valor de las que están en zona norte
www.lanacion.com.ar
April 01, 2025
The square meter of properties located in the west-south of Greater Buenos Aires has an average price of US$1,613, 29% lower than the value of those in the northern zone.
By Leandro Molina
One of the gastronomic walks of La Plata - NACHO AMICONI
The western-southern region has a special appeal . At least that's what we can conclude when we see that the indicators on the classifieds portal Zonaprop continue to grow. This sector of Greater Buenos Aires has seen continuous growth over the past few years , especially since the pandemic in 2020.
2024 was a year of significant changes for the real estate market , which led us to analyze previously overlooked areas. In this process, we focused beyond the city of Buenos Aires and discovered the great potential that characterizes the various areas of the Buenos Aires Metropolitan Area (AMBA).
According to our latest demand report on the Greater Buenos Aires (AMBA), with data from September 2024, the western and southern areas of Greater Buenos Aires (GBA) are the fastest-growing areas compared to the same month in 2023. While it doesn't surpass Buenos Aires (CABA) or northern GBA, there is a progressive increase in property searches. In fact, we've seen an increase in the number of rooms: until September 2023, the most sought-after units were studio apartments; however, starting in 2024, we see interest shifting to two-room units.
But what factors explain this change in trend?
On the one hand, we must attribute this growth to the change in work methods. Many companies have opted to reduce or eliminate in-person work and opt for remote work . This has caused the centrality that has always characterized the City to expand throughout Greater Buenos Aires. As a result, many people who previously chose to live close to their workplace no longer have to. This chain of facilities has allowed Buenos Aires residents to consider options outside of CABA, which are close to it but not necessarily within it.
The Las Lomitas shopping mall in Lomas de ZamoraSantiago Filipuzzi - LA NACION
In turn, the change in work patterns was accompanied by an interest in gaining square footage and living surrounded by nature. For example, in this area of the metropolitan area, we're seeing a 39% increase in demand for homes for both purchase and rental. Furthermore, there's 90% more supply of this type of property in this area than in Buenos Aires.
Another reason we can mention is the value of the apartment, both for rent and for purchase. Rent for a one-bedroom apartment in GBA West-South is $448,971 per month. This is 20% cheaper than in GBA North ($563,728 pesos per month) and 23% more affordable than in CABA ($586,791 per month). Regarding the purchase price, the average square meter in GBA West-South has a price of US$1,613, 29% lower than in GBA North ($2,260/m²) and 32% lower than in CABA ($2,370/m²).
The center of Adrogué, one of the most sought-after areas due to demandHernan Zenteno - La Nacion
We're also seeing a recovery in the sales market, after five years of decline. Sales values accumulated a 0.6% increase in 2024. Currently, the square meter is showing a monthly increase of 0.3%. While this is still 18.28% below the peak reached in July 2019 (US$1,974/m2), these figures encourage growth in this area.
Furthermore, in February 2024, we began to see a slowdown in rent price increases. The trend began to slow, and since then, monthly increases in prices have remained below 6%. In February, rent prices increased by 5.2%.
What are people looking for in GBA west-south?
Another reason why these areas of Greater Buenos Aires are attractive is investment in infrastructure, urban developments, and residential and commercial spaces. The development offering grew by 27% compared to February 2024, while the real estate offering increased by 5%.
Demand for properties in Lomas de Zamora grew by 71% in the last year, standing out alongside Lanús, Avellaneda and La MatanzaRicardo Pristupluk
Interest in investing in these areas has also grown exponentially. In the volume of demand for developments alone, we see a 55% increase compared to a year ago. Meanwhile, demand for listings grew by 11%.
The interest in areas surrounding the Federal Capital has increased over the last 12 months, with the municipalities of Lanús, Avellaneda, La Matanza, and Lomas de Zamora gaining increasing popularity. Lanús has seen a 114% year-over-year increase in the volume of buyers interested in buying. Avellaneda registered a 90% increase, La Matanza 85%, and Lomas de Zamora 71%.
Is it profitable to invest in these areas?
With the recovery of the buying and selling market and the increase in rental values, profitability also began to have an upward trend , especially from July 2024. Currently, GBA west-south records a gross return of 5.77%, it is 2.26 percentage points above the 2014-2021 average , and it takes 17.3 years to repay the initial investment, 42% less than a year ago.That is to say, the green areas, proximity to the Autonomous City of Buenos Aires, real estate growth resulting from the increase in urban development, the variety of housing options, and the lower cost of living make the west-south zone an incredible opportunity for investment and housing. Furthermore, its peaceful, family-friendly environment and wide range of services further enhance its appeal.
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